Moreschi is renowned for its exacting standards and unique style, and for producing each and every pair on-site, from the arrival of the leather to boxing and dispatching to stores. The art of shoemaking is detailed throughout this richly illustrated book. Through conversations with the founder, the artisans' memories, and pictures of dozens of the factory's creations, a story unfolds that confirms the vast heritage of artisan culture that lies behind Italian production. Moreschi shoes have been worn by the likes of Richard Burton, Liam Neeson, Adrien Brody, Michael Jackson, James Brown, Johnny Cash, and also sports stars such as Michael Jordan, Novak Djokovic, and Alberto Tomba.